What Is SEO?
As the name suggests, Search Engine Optimisation (SEO) is all about optimising your website for search engines (Such as Google), but completely organically (not paying to rank highly). It requires a long-term strategy aiming to maximise your website visibility,...
Sure Fire Branding Set-Up
Sure Fire Brand InceptionSure Fire is a new investment company that is starting their brand inception early to begin making a presence on the web. They wanted to begin with a simple Logo to get behind so they can start shaping their company around their desired tone...
7 SEO Tricks to Boost Enquiries for Start Up Businesses
Starting a business can be hard! Getting that business found online can be even harder, and the longer you leave it, the harder it will get. Your competitors are probably already strengthening their SEO, making it even harder for you to catch up. So what is SEO? SEO...
Link Building Strategies
Link building has come far since its birth. The free and relatively easy tactics are now most likely the ones that will penalise you on Google, and the ones that you have to pay for, well… cost. Nowadays to build a successful link profile you need to have a...
What is Link Building
Link building is the art of acquiring a link to your website from another website. There’s a lot more to it then it might initially sound which is why the majority of the work that SEO’s conduct to rank a website highly on search engines consists of attempting to...
How to Create a Fully Dynamic PPC Campaign
My Method I was approached by a client once that had the issue of having too many clients. A nice problem to have I guess! Their business structure was focussed on volume and therefore they charged a low management fee and had over 200 clients as a result. They...
Best Tools to Find Long Tail Keywords
What Are they? Long-tail keywords are more specific search queries that usually meet four characteristics:They bring in less traffic than the general searches. They're less competitive than general keywordsThey're higher converting than gernal keywordsThey...
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